In Wyoming, businesses who operate under a name different from their legal name must file for a DBA (Doing Business As) name with the Wyoming Secretary of State. Registering a DBA name allows businesses to operate under a different name that is more recognizable to customers while protecting the legal name of the company.
Here are the steps to get a dba name in wyoming.
Step 1: Choose a Name
Before registering a DBA name with the Secretary of State, you must choose a name that is unique and not currently in use by another business in Wyoming. You can check if the name is available by using the Wyoming Secretary of State Business Entity Search tool on their website.
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The name you choose should also be easy for people to remember and preferably, should describe the nature of your business.
Step 2: File an Assumed Name Certificate
Once you have selected a name for your DBA, you can file a form called the “Assumed Name Certificate” with the Wyoming Secretary of State. This form is also known as the “Doing Business As” form.
Here are the steps to follow when filing the Assumed Name Certificate:
1. Visit the Wyoming Secretary of State website, search for their online business portal, and sign in. If you do not have an account, create one.
2. Click on the option “Assumed Business Name Certificate” from the left-hand side menu of the portal.
3. Follow the instructions and fill out the Assumed Name Certificate form with your chosen DBA name. Make sure to follow the instructions carefully and fill out all the required fields.
4. Pay the filing fee, which is $20.
5. Submit the form and wait for approval.
Note that the Assumed Name Certificate is valid for five years. You must renew it after this period to keep your DBA name active.
Step 3: Publication Requirements
In Wyoming, before you can use your DBA name, you are required to publish a notice of your new assumed name in a local newspaper. This notice must be published once a week for two consecutive weeks. The cost of the publication will depend on the newspaper you choose.
Step 4: Start Using Your DBA Name
After you have completed the aforementioned steps, your DBA name is registered with the Wyoming Secretary of State, and you are free to use it for your business purposes. Be sure to promote your new name to clients and customers to avoid confusion and establish brand awareness.
Benefits of Registering a DBA Name in Wyoming
There are several benefits of registering a DBA name in Wyoming. Here are some reasons why businesses choose to register their DBA name:
1. Easier to brand: A DBA name allows businesses the opportunity to select a name that distinguishes their business from the competition. Vital as it is to stand out in a crowded market, the right name selection through DBA might create a differentiation and brand awareness of the business.
2. Protection of the legal name of the business: Registering a DBA name in Wyoming prevents other businesses from using it, hence creating liable disputes due to duplications.
3. Expanded customer base: Business consumer habits are changing. Customers feel more comfortable working with a business if the brand identity is clearly recognizable. Having a DBA name might allow businesses to capture this expected growth in the market share.
Precautions to Take When Choosing a DBA Name
When selecting the name for your DBA name, the following guidelines that should be taken into account, to minimize the risk to the business.
1. Avoid a name that’s too general or readily usable by other businesses
2. Avoid using geographic locations in the name such as the city or state names, as it creates limitations for any relocation possibilities.
3. Research the name’s availability in case someone already holds the trademark for the selected name and not feasible legally.
##Conclusion
Registering a DBA name in Wyoming is a necessary step for businesses who want to operate under a chosen name that is different from their legal name. By following the steps above and choosing a unique and creative name, businesses can take advantage of brand recognition and protection of their legal name. To this effect, regardless of the scope of the organization, using well-crafted business development strategy (DBA enable) increase growth as clients engage with the distinctiveness of the brand identity over their intense competition.
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